Where Strategy Meets Connection
At Brandsbeyond, we believe that great brands don’t just sell products—they build lasting relationships. In a fast-paced digital world, we go beyond fleeting trends to create meaningful connections that stand the test of time.
Our philosophy is simple: "What comes fast, goes fast." We don’t chase quick wins or vanity metrics. Instead, we focus on authentic engagement, purposeful storytelling, and strategic growth, helping brands thrive in both local and international markets.
Whether you’re launching in Europe, the Nordics, or China, we bridge cultures, markets, and opportunities—turning vision into global impact.
Why Us?
✔ Global Reach
Deep expertise in China, Nordics, and Europe.
Beyond marketing, we help brands scale internationally.
✔ Strategic Growth
We create real connections, not just campaigns.
✔ Authentic Engagement
30 min—casual call on you, us, global growth, creative marketing, or simply the magic of connections.
Ying
Global Marketing Strategist
B.A. in Finance, Shanghai University of Science & Technology (China); M.A. in Communication, Uppsala University (Sweden).
6+ years in marketing across China & Europe, specializing in social media, content strategy, and brand growth.
Built and managed multiple 100K+ follower accounts across Instagram, Facebook, Twitter, YouTube, TikTok, Rednote, Bilibili. Also has 4+ years of project management experience.
Jocelyn
Digital Marketing & FMCG Specialist
MBA, Nanyang Technological University (Singapore).
14+ years in digital marketing and social media communication.
Worked with Ogilvy and led campaigns for L’Oréal, Armani, and other top FMCG and beauty brands in China.
Ida
Brand management specialist
M.Sc. in International Business, Uppsala University; Studied Chinese Studies at Nanjing University.
5+ years in marketing, retail, and cross-cultural business strategy.
Worked with IKEA, Unilever, and H&M, providing insights into retail strategy, business analysis, and China-Nordic market expansion.
Jun
Brand Expansion & Market Strategy
10+ years in brand marketing, working across Beijing, Singapore, and Europe in both agency and in-house roles.
Led the global expansion of a leading Chinese beverage brand into Singapore, showcasing expertise in cross-border branding and international growth.
Maria
Communications & PR Consultant
Journalism & Business Management (Stockholm University); LL.M in Law.
20+ years in global marketing communications & public relations.
Former Head of PR for Google Scandinavia, contributing to the company's Nordic market success.
Book a call
30 min—casual call on you, us, global growth, creative marketing, or simply the magic of connections.